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    To be ethical and reliable; We act with respect for our ethical values and promises towards all our stakeholders with whom we have an interaction and trade relationship, and with the awareness that trade will not work without trust. We know well that we have grown up with the respect and trust of people since we were founded.

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    To be open to innovation and development; We believe in the necessity of change and development for a business, and we do not hesitate to take institutional steps to improve our business processes and market dynamics by being sensitive to technological needs and changes in the market.

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    Customer and quality focus; we strive to offer the quality of our products and services above the expectations of our customers as a requirement of our respect for our customers and our business.

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    Human focus; The basis of our business is based on human relations, we produce with human beings and sell services and products to people. The more we value people, the more we add value to our work and to ourselves. That's why we appreciate man.

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    Communication focus; We follow a healthy, honest and open way of communicating with our employees, stakeholders, suppliers and customers both inside and outside the organization.

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    Sustainability/stability; We know that success or profitability are periodic and relative concepts, and we ensure that all parts of our system move towards the future with the same harmony and determination in order to be permanent in our sector.

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    Respect for the environment and society; we are aware of our responsibilities to nature, animals and society. When producing products and using nature in the world where future generations will live, we take care not to reduce good things and to add new values on them.